Colorado Direct Mail Marketing Services

We can help build your Colorado based law practice by creating and executing targeted direct mail marketing campaigns. These campaigns are professional and tailored to your exact requirements. Call us today at 800-709-1994 to learn more about how we can build your Colorado client base.

The information found below is not legal advice and is provided only as a summary of the rules. Please read the rules for your state carefully.

Overview

The Colorado Rules of Professional Conduct were last updated January 1, 1998.
A complete list of rules is located here.
A complete list of ethics opinions is located here.

General information regarding the content of a letter

Rule 7.1 Communications Concerning a Lawyer's Services

No material misrepresentations
No lawyer may pay for the advertising of another lawyer not in the same firm, unless that relationship is disclosed in the communication, as well as any possibility the paying attorney will be involved in the case

Rule 7.3 Direct Contact with Prospective Clients

Communication must let recipient know if an attorney other than the one whose name appears in the communication will be handling the case
Copies of communication and envelope must be kept for 4 years after it is disseminated

Rule 7.4 Communication of Field of Practice

Lawyer may state they are a specialist in accordance with Rule 7.1
Any advertisement in which a lawyer states they are "certified" in a certain area, must contain the disclaimer "Colorado does not certify attorneys as specialists in any field."

Rule 7.5 Firm Names and Letterheads

Lawyers may state or imply that they practice in a partnership or other organization only when that is a fact.

Specific information regarding the content of a letter

Rule 7.3 Direct Contact with Prospective Clients

"THIS IS AN ADVERTISEMENT" must appear clearly on envelope and at the beginning and end of any such communication

Colorado Ethics Opinions

Ethics Opinion 83: Lawyer Advertising, Solicitation and Publicity, 11/18/1989